Trackur Insights analyzes all of the text showing up in your saved search results. We then extract those keywords (and key phrases) that appear the most often. We highlight these discovered keywords, so you can see what's most commonly being discussed around your saved searches.
Users can click on any of these discovered keywords and Trackur will immediately run a brand new search for that keyword.
Discovered Keywords is our way of helping you discover brands/issues/topics that you may wish to add to your social media monitoring efforts.